Sep 16, 2024

PBA welcomes POCARI SWEAT as new partner

PBA's NEW PARTNER -- Janeth Villarante; Product Manager - Otsuka-Solar Philippines, Inc., Hiroo Goto; OIAA Nutraceutical Director, Ken Saito; President and Managing Director - Otsuka-Solar Philippines, Inc., PBA Commissioner Willie Marcial and PBA Marketing Director Jo Francisco.
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THE Philippine Basketball Association (PBA) is thrilled to announce a dynamic new partnership with rehydration expert POCARI SWEAT, which will serve as the Official Ion Supply Drink for the 49th and 50th PBA seasons.

This exciting collaboration underscores POCARI SWEAT's commitment to supporting athletes and sports enthusiasts alike. POCARI SWEAT, the leading health hydration drink from Otsuka-Solar Philippines, Inc., has signed on as a premier partner for two consecutive PBA seasons, ensuring that players and fans alike can stay hydrated with the trusted rehydration solution throughout the tournament.

Mr. Ken Saito, President of Otsuka-Solar Philippines, Inc., expressed enthusiasm about the partnership: "We are honored to be the official ion supply drink of the PBA. This partnership not only highlights our dedication to sports and wellness but also aligns with our mission to support athletic excellence. We look forward to contributing to the success of the PBA seasons and ensuring that players remain at their peak performance."

PBA Commissioner Willie Marcial welcomed POCARI SWEAT into the PBA family, stating, "POCARI SWEAT has been a trusted name in rehydration, and we are excited to have them on board. Their support will undoubtedly play a key role in the health and performance of our players. This partnership is a testament to the PBA's ongoing commitment to enhancing the basketball experience for everyone involved."
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The signing ceremony, held Sunday at the SMART Araneta Coliseum, was attended by key figures from both organizations, including Mr. Saito and PBA officials. The agreement marks a significant milestone in the ongoing evolution of the PBA, further solidifying its position as a leading basketball league in the region.

Launched in the 1980s, POCARI SWEAT has grown to become a prominent name across Asia, known for its effectiveness in hydration and electrolyte balance. This partnership with the PBA marks a new chapter for POCARI SWEAT in the Philippine sports arena.

"We are excited to embark on this journey with the PBA," said Mr. Saito. "As we support the league's vision and the health of the players, we are also committed to engaging with fans and making a positive impact both on and off the court."

The 49th and 50th PBA seasons promise to be thrilling, and with POCARI SWEAT's involvement, the league is set to deliver even more excitement and performance. Fans can look forward to witnessing top-tier basketball action complemented by the refreshing support of POCARI SWEAT.